Business Practices

Representatives from the Office of Admissions visit colleges, universities, and churches, and attend conferences to acquaint faculty/staff and prospective students with Richmont’s mission and academic programs. The University also utilizes a comprehensive range of advertising and promotional vehicles to effectively communicate its offerings. These include digital platforms such as social media channels (Facebook, Instagram, LinkedIn, and YouTube), Search Engine Optimization (SEO), and Google Ads to promote the University's degrees, certificates, and overall mission. Traditional media channels, such as billboards, print and digital publications, as well as radio and podcasts, further extend the reach. Richmont leverages these strategies to maximize visibility and engagement.